Client: Shine Orthodontics // Denver, CO
Shine Orthodontics mission is to design smiles for their patients that make them radiate with confidence. For their grand opening, they needed a logo design, a website, and a collection of print materials. I created a brand for them that is optimistic, modern, and friendly, the cornerstone piece being a logo that blends teeth shapes with a sunburst in the negative space. Though a visit to the orthodontist normally inspires anything but feelings of calm, the color palette for their brand was crafted to do just that. The combination of the dental elements and the bright sunburst speaks to the transformative power of a radiant smile. This dual imagery captures the essence of Shine Orthodontics’ commitment to both dental health and improving the lives of their patients. Additionally, their brand extends to a complementary website and print materials, ensuring a seamless experience across various platforms as polished as their clients teeth.